Chirag Lodhiya

Chirag Lodhiya, the director of Urban Trade Link, earned his B.E. in Electronics and Communication in 2010. He began his career as a Project Execution Engineer with Hitachi Hirel, where he honed his technical skills in project execution. Transitioning into technical sales at an authorized distributor of multiple brands, he managed both government and private clients in Gujarat. Later, Chirag advanced to a leadership role as the Head for Gujarat and Maharashtra at a US-based MNC specializing in electrical instruments, tools, and specialized wire stripping items, expanding his responsibilities to pan-India clients and distributors.

Chirag's journey continued in the MRO and consumables sector, where he served in key roles across sales, procurement, operations, and branch management in three different companies. Leveraging his extensive technical expertise and industry experience, he eventually established Urban Trade Link. Under his leadership, the company has developed robust technical product solutions, offered alternative brand options, and built a strong distributor network while serving large end-user clients such as Bombardier and LM Wind. His proven team management skills and commitment to innovation have been instrumental in shaping Urban Trade Link into a trusted name in procurement solutions.